Thursday, October 18, 2007

Break out , Stand out AND MAKE IT HAPPEN!...

(Photo borrowed from Ontario Archives)

In China, if you are one in a million, there are 1,300 of you.

Today, we are going to talk about why you milk the cow, get the cream and

how this keeps you moooovin' in the market.

Where to start?

Break out!

Of the old marketing habits. Remember, this market moves so fast, you have to ! Take a look at what you are doing and turn it upside down and shake it out!

Review your budget today and put your money where the consumer is: Better put most of it into your website, virtual tours and if you do use print, make sure you have your website featured prominently in your newspaper ad. Eight out of ten buyers are looking online for their home - realign you budget to reflect that reality! Use some of that money to make sure you can get and send email from where you are and capture client information for leads.


Redo your biz card: so they are consistent and high quality. CD business cards with your listings on them? A great way to replace the old biz cards - and keep the Internet empowered consumer engaged.

Renew your information, news and industry education: Be an E PRO - run, do not walk to this Realtor designation! Remember, you have to be ready for the on line consumer and they are going to prefer the E Pro because that's basically where they learn, look and live with their information - on line! YOu should be reading Inman News and RISMedia every day - delivered to your email and for FREE!

And again-Get your BLOG on, and join an online community: Get started by reading blogs! Remember, a blog is a conversation you have with the readers. Respond to blogs-anyone who has one is dying for a comment! Join a community like or - post in the forums, ask questions and learn from your peers. This is the leading edge of the future, and those who choose not to participate in social media do so at their own risk.


Watch this REMAX realtor Powerpoint - all the reasons and everything you need to know is right here!

Well, call me on my jaxtr at the top of the page if you have any questions, and I will get back to you!

Shake it up and have fun!



Anonymous said...

You Rock
Bill Malkasian

Obeoman said...

Bill-THANKS! I may rock a bit, but Realtors know how to roll...