Monday, April 7, 2008
BEST, MOST PHOTOS SELL HOMES FASTER!
Monday, December 3, 2007
Real Estate Video is NOT the consumer choice.

Sellsius offers up a late serving of turkey with a video from Brian Copeland , a Realtor in Nashville. (His blog, Nashville and Beyond, has decent content and some pretty funny and fun things things to know about the area.)
Even though the market forces have virtual tours as the leading form of RE marketing-over a million buyers a month visit Obeo-once more we have to hear how RE web video is the way to go.
My reply at Sellsius:
Brian,
Virtual tours are the most widely used form of web RE marketing; this is what the consumer wants because this is where the consumer money is being spent.
Video tours do not work for most listings because:
-Video tours are not aggregated or distributed effectively on the web.
-Video tours lack visual quality: most RE video is poor to average.
-Video tours are not cost effective for most listings.
Obeoman
steven.stearns@obeo.com
Virtual tours are the leading form of marketing properties on the web:
Sellers list with Realtors who sell,and Realtors who sell are using millions-perhaps billions, worldwide - virtual tours to market listings.
Because it is cost and labor intensive, RE web video remains a niche tool for luxury listings, unique locations and as a marketing tool for funny, charismatic or extremely dynamic Relators or agencies.
By the way, keep an eye on the blog here - in the coming weeks, Obeo will be showing you why virtual tours are and will remain the best way to market any property on line or anywhere. How buyers love virtual tours, and sellers love them, too.
Buyers want to own their home when they see it on line.
Obeo will help them do that, and more.
I gotta go sell something!
Obeoman
steven.stearns@obeo.com
Friday, October 12, 2007
NO CRAZY-BAD PICTURES, PUH-LEASE!
Friday, October 5, 2007
Google ranks top snack for Realtors

...but if Realtors like donuts this much,
...BUYERS LOVE PHOTOS!
1,000 pictures are worth 1,000 leads-sink your teeth into this over at RIS Media.
The fact: as long as they are good photos, make sure:
as many photos of your listing on line as possible.
(This is where Obeo comes in, obviously.)
and in other sweet news, uberblogger Teresa Boardman is at the top of a list of 25 most influential bloggers in 2007 at Inman News.
And deservedly so - she is a "real" blogger who is not afraid to share what she knows about her community and real estate. She is open and receptive to other bloggers and their ideas. And she has a great sense of humor, too.
The list reads like a Whos' Who of Blogging with too many names to drop
- here, anyway.
Laugh and sell !
Obeoman

