Thursday, June 14, 2007

Internet Real Estate Video-a short course:




Quality comes before content.
Content must follow marketing.
Consumers follow aggregation.
Marketing is not activity, it is achievement.
You cannot make chicken salad out of chicken guano.
Even a blind squirrel finds a nut once in a while.

more later...

Steve





3 comments:

doug said...

I'd rather be a hammer than a nail.
Yes I would.
If I could.
I surely would.....

doug said...

Scratch. Scratch. Sniff. Do you smell that?

Anonymous said...

I'm not totally agreeing with quality coming before content. I saw (and wrote about)a video profile for a small builder that was really low quality... but still impressed me because it shows a side of their business I would have never seen otherwise.