Showing posts with label Inman News. Show all posts
Showing posts with label Inman News. Show all posts

Monday, August 4, 2008

O-B-E-O-Oreo with a B, okay?

My boss, Obeo CEO Glade Jones,
gets part of his fifteen minutes at Inman
from the guys at broker IP TV.com. He also
gives them a spelling lesson more than once on our name:


Glade Jones at the NYC Inman Connect 2008 - The best free videos are right here

...geeze...No Oreos?

Get a taste of our non-fat, no-cal pixels!

They don't bite!
I gotta go make some MORE phone calls!

Steve

Obeoman

Obeo WI: 262-325-8687
Obeo Nationwide: 800-729-6236

Wednesday, August 15, 2007

Bad Blogger - go lay by your dish...

(photo borrowed from http://casadenicki.blogspot.com/ )


...of course, after wandering for 60+ days and nights in the non-blogging wilderness,
the Prodigal Real Estate Marketing Guy returns.



What did he learn as he wandered far from blogging?



-
Inman TV can actually get over a thousand people to view an online video - gee, how come that many can't seem to find their way to an on line video tour of the average listing? (See blog below: "A Short Course In Internet RE Video.")



-
Teresa Boardman looks practically Presidential on the Inman tube!



-
The Printed Word Has Power : Why else would Rupert Murdoch spend that kind of money - oh wait, the whole web asset cross-partnership-thing might be skewing reality here...



-That
bankruptcies and foreclosures are just the market's way of saying to the Fed, "We really like our funds quick-fried to a crunch, and not delicately baked like a derivative..."

...and when the market turns down, you have to look up. There has never been a better time to shake out all of what you are doing for your marketing plan and look at it inside out, unseemly stains and all.

Get on line, Get blogging, Get your Niche carved out and get ready for the tide to rise.

This is like surfing - you have to paddle out and wait for the wave you want to ride.

No one is going to give you a push.

Well, if you are good enough, you might get a treat.

All for now. Glad to be back. Anyone out there?

Steve
Obeoman

Thursday, March 29, 2007

Please throw up in the Blogvertisement...


(Graphic from www.behindthemortgage.com)

The last time we left our fearless blogger, he noticed there were minor rumbles in the bloggosphere between Inman News, WannaNetwork, and Mary McKnight .

Seems there is still a difference of opinion as to what is relevant blogging and what is not. Ms. McKnight replied to me and said Alexa told her traffic was flattening at ActiveRain and WannaNetwork. (Small-er) numbers do tell a story-which one does this point to? Maybe Inman, WannaNetwork and McKnight should all walk a mile-together-in each others' bloggin' shoes: Inman likes to report on the edge, McKnight really knows her stuff about blogging and WannaNetwork has the audience captive. It will be neat to see what happens here - sometimes any action is better that no action.

Anyway, Real Estate Tomato over at ActiveRain must have felt those rumbles (...okay, I got some emails, posts and a reply or two at MyBlogLog yesterday,-thanks, Sellsius!) because the Pomodoro saw it coming, too - the change in blogging, you know, the paradigm shift?

The one where expectation overtakes content?

Yup, Coldwell Banker must have seen it coming, too:
Coldwell Banker Just Threw Up All Over the Real Estate Bloggosphere.

Yuck - did they get any on you? And when did all this nausea start? Are we all gonna get sick?
Is there gonna be enough cybervaccine to go around at 2nd Life ?

It's a pretty basic discussion: big real estate company tries to meet Web 2.0 expectations and gets slammed for having a canned product.

So if this is supposedly THE Big Year of Real Estate Blogging, where have all the Betas gone?
Doesn't anyone get to make a fumbling start and improve? Can I get a bucket, or a witness?

The nausea comes: just because you may have been at it longer, and have been working harder, and might be better at blogging than ALL the Realtors at Coldwell Banker -where is the love here? Okay, it can be said that these people may need some guidance and some coaching - or maybe, just maybe, Coldwell Banker is going to let them do whatever they want with these new consumer-facing blogs : post listings, send out CWB real estate tips or (shudder) blog about their dog.

Geez, if enough people do this - it just might become acceptable - and maybe under a different name, like blogvertisement.- (Thanks to Alex J. Stenback at his site behindthemortgage.com - he may have invented this term.)

I feel a sniffle coming on. I gotta go.

Thanks for stopping by,

Steve
steven.stearns@obeo.com